Please see the following descriptions for more information on each category. For more information on how to enter and entry fees, please click here.
ENTRY TIPS
Always remember to tie your aims and objectives to your results, keep to the word count – the panel judges 50 plus entries each so they don’t want war and peace! Quote real figures where you can, judges love hard numbers that prove ROI. Include client quotes and testimonials, use infographics to easily and quickly explain your results. For more entry tips, download our Guide to Entering Awards PDF.
Website Awards
Industry sectors are all very different, not just in terms of competition but also in terms of tactics and strategies required to ‘stand out from the crowd.’
In each of the website categories, Judges' will be looking for:
• Creative thinking
• Exceptional approaches appropriate for the specific needs of their sector
• Achieved or exceeded clients’ goals and objectives
The creative website can be a new build, a migration or a refresh of an existing site which has driven tangible, increased visitor traffic, sales to achieve impressive results and evidence-based growth and ROI.
In each of the website categories, Judges' will be looking for:
• Creative thinking
• Exceptional approaches appropriate for the specific needs of their sector
• Achieved or exceeded clients’ goals and objectives
The creative website can be a new build, a migration or a refresh of an existing site which has driven tangible, increased visitor traffic, sales to achieve impressive results and evidence-based growth and ROI.
Global B2B eCommerce Website of the Year
Global B2B Website of the Year
Global B2C eCommerce Website of the Year
Global B2C Website of the Year
Global Finance Website of the Year
Global Travel & Leisure Website of the Year
Public Sector / Not for Profit / Charity Website of the Year
Campaign Awards
Digital campaigns are essential to driving results, sales and success.
In each of the categories, Judges' will be looking for:
• A stand-out campaign that demonstrates a
• Robust and considered technical implementation
• Innovative use of data or a creative use of content to drive exceptional evidence-based results
• Details of objectives and budget, concept and implementation, results and ROI
The digital campaign must have delivered truly exceptional results and is deserved of the global ‘best in class’ award.
In each of the categories, Judges' will be looking for:
• A stand-out campaign that demonstrates a
• Robust and considered technical implementation
• Innovative use of data or a creative use of content to drive exceptional evidence-based results
• Details of objectives and budget, concept and implementation, results and ROI
The digital campaign must have delivered truly exceptional results and is deserved of the global ‘best in class’ award.
Global PPC Campaign of the Year – B2B
Global PPC Campaign of the Year – B2C
Global Integrated Campaign of the Year – B2B
Global Integrated Campaign of the Year – B2C
Global SEO Campaign of the Year – B2B
Global SEO Campaign of the Year – B2C
Global Biddable Campaign of the Year
Global Organic Content Campaign of the Year
Global Paid Content Campaign of the Year
Global Organic Social Media Campaign of the Year
Global Paid Social Media Campaign of the Year
Global – Best Use of Twitter
Global – Best Use of Facebook
Global - Best Use of Instagram
Global – Best Use of Snapchat
Global – Best Video Campaign
Global Best Blog
Global Best Digital Experience Campaign
Global Best Digital PR Campaign
Global Best Audience Engagement Campaign
Global Best Social Influencer Campaign
Global Best Outreach Campaign
Global Best Interactive Campaign
Global Best Low Budget Campaign
(Monthly budget of £1000 or less in fees)Global Best Charity / Not for Profit Campaign
Global Best Crisis Communications Campaign Response to COVID-19
Global ROI Campaign of the Year
Application of Tools or Data Awards
Digital success is achieved using research, data, Personalisation, UX and Conversion Optimisation.
In each of the categories, Judges' will be looking for:
• The exceptional use of the above elements to create drive and results in either websites or campaigns
• Best Practice examples which show innovation and creativity
• Tangible and outstanding results
In each of the categories, Judges' will be looking for:
• The exceptional use of the above elements to create drive and results in either websites or campaigns
• Best Practice examples which show innovation and creativity
• Tangible and outstanding results
Global Best Use of Conversion Optimisation
Global Best Use of CRM
Global Best Use of Data
Global Best Use of Personalisation
Global Best Use of Research
Global UX Award
Tools & Technologies Awards
Cutting edge technology and innovation are key to exceptional digital results.
In each of the categories, Judges' will be looking for:
• Game changing tools
• Innovative technology that disrupts and improves working
• Exceptional results
In each of the categories, Judges' will be looking for:
• Game changing tools
• Innovative technology that disrupts and improves working
• Exceptional results
Global Best Personalisation Tool
Global Best Testing Platform
Global Best Tracking Platform
Global Best Platform / Technology / Tool for Content
Global SEO Software Suite
Global PPC Software Suite
Global Search Software Tool
Global Social Media Software Tool
Global Software Innovation Award
Agency & Team Awards
Digital agencies and in-house teams are responsible for delivering exceptional results. Agency categories will be based upon employee count and service offered. If agencies offer more than one service, they may make multiple entries in categories below.
For these categories, Judges' will be looking for:
• Company growth and profitability
• Client wins and retention
• Quality of work delivered
• Company culture
• Employee development and training
• Tenacity in the face of challenge
• Team triumphs
For these categories, Judges' will be looking for:
• Company growth and profitability
• Client wins and retention
• Quality of work delivered
• Company culture
• Employee development and training
• Tenacity in the face of challenge
• Team triumphs